Short numbers are 5-digit numbers, such as “60555”. Short numbers can be used in marketing materials, online ads and anywhere else your customers, staff or members might see them. These numbers are quick and easy for people to use and remember making them perfect for when people only have a few seconds to see or hear your advert.
You can use short numbers to encourage any kind of inbound action or request. For example: “text SWIM to 60555 to receive our latest timetable” or “text STATUS to 60555 to get an up-to-date service status for your area”. You can set auto-responses to these inbound messages and send more information, such as attachments and links.