Providing a personal customer experience is a proven business strategy for Hillarys – over 85% of turnover is generated by the sales advisors.
The Company recognises the importance of technology and good communications and has invested extensively in every area of the business to optimise efficiency and improve business-critical communications.
Paul Mellors, ICT Systems Engineer at Hillarys, spoke about the business drivers for implementing a text solution; “We wanted to provide our mobile Sales Advisors with an alternative to phoning. It’s not always convenient for people to receive a phone call and leaving a message causes delays. People are familiar with text, it’s unobtrusive, direct, instant and private and for a business, it’s a very cost effective way of communicating with customers.“